Local Firm Trying to Raise Its Marketing IQ

Local Firm Trying to Raise Its Marketing IQ

The Legal Intelligencer

June 5, 2003

This article focused on Saul Ewing's efforts to elevate its marketing efforts by hiring an outside consultant to educate attorneys on marketing and client development skills. The article interviews several Saul Ewing attorneys who participated in the three-part program, including Katayun I. Jaffari, Anthony P. Forte and Thomas J. Jennings.